Starting a Cake Business

Starting a Cake Business
How would you recommend to price cakes if I want to sell them?

Pricing will depend on where you live. The best way to figure out how to price your cakes in your area is to look online at other bakeries, as well as Pinterest for some standard pricing comparisons.

Starting a Cake Business
How did you get into baking cakes? How did you get your “brand” started?

I’ve always loved to bake. I grew up in the kitchen with my mom and little sister. I didn’t start cakes though until Westin turned 1. We threw him a big party and I wanted to make something from scratch. It was a train wreck as far as looks, but it tasted amazing! Life changing good! I then just looked for any excuse to try new cake recipes. I eventually got the hang of things and started creating my own recipes. Then, with lots of encouragement from friends and family, decided to start Cake By Courtney three years ago.

Starting a Cake Business
What advice would you give to someone wanting to start a business doing what they love?

Just go for it! If you love it, you’ll be willing to sacrifice time and some sleep to develop your talents and build your brand. Don’t look for excuses to not start. Just start. Don’t be afraid to ask for help along the way. Believe in yourself and what you have to offer! Don’t compare yourself to others or what they’re doing. You do you!!!

Starting a Cake Business
I’m just getting into baking and cake decorating. Where do I start?

Just start. Find recipes that excite you and start baking. I don’t think there is one good recipe for beginners. I think it’s more important to find a recipe that you’re excited to eat, and then make it! No matter what it looks like, you know you’re going to enjoy it and that’s the whole point. Then look for opportunities or excuses to bake- with each time you make a new cake, you learn something new and get a little better.